Steve Gomez is a Digital Marketing Manager for Webster Bank. He’s responsible for developing and executing strategic SEO initiatives to help improve search engine rankings and drive more traffic to the website. He manages local listings for all locations across the bank's regional footprint within CT, MA, RI, and Westchester County, NY. He leads the implementation of content on the website using a content management system (CMS), as well as HTML and CSS. He oversees all of Webster Bank’s incoming content requests, development of new web pages, and updates to existing pages. He collaborates with the UX group to implement SEO and content updates that will improve the overall customer experience, and he monitors and reports call-to-action conversions and traffic patterns through Google Analytics. Steve earned his Bachelor's degree in Business Administration from the University of Connecticut. He also holds a Certification for Website Design and Development from the University of Massachusetts Lowell.